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Kinly

Help & FAQ

Questions? We’ve got answers.

Everything you need to know about Kinly, whether you’re a creative, an agency, a brand or a recruiter.

General

Common questions.

6 answers for everyone.

What is Kinly?

Kinly is a creative talent network connecting creative professionals, brands, agencies and recruiters around creative work, opportunities and collaboration.

Why was Kinly created?

Kinly was created to make the creative industry easier to navigate and less dependent on closed networks, chance introductions and generic professional platforms.

What does “Find Your People” mean?

It reflects the core idea behind Kinly: helping the right creatives, companies, agencies and opportunities find one another.

Is Kinly owned by Oddity?

Yes. Kinly is an Oddity company. Oddity focuses on connections between brands and creative agencies, while Kinly focuses on the broader network of people behind creative work.

What makes Kinly different?

Kinly is built specifically for the creative industry, with a stronger emphasis on creative work, individual contribution, professional credits, availability and discovery.

Why does Kinly care about the people behind the work?

Because great campaigns and creative projects are often associated primarily with the agency or brand behind them, while the individual creatives who made the work happen receive less visibility. Kinly is designed to help bring those people forward.

Creatives

Common questions.

14 answers for creatives.

What is Kinly?

Kinly is a creative talent network built to help creative professionals showcase their work, build visibility, connect with brands and agencies, and discover new opportunities.

Who should create a Kinly profile?

Kinly is for people working across the creative industry, including creative directors, art directors, designers, copywriters, strategists, producers, photographers, filmmakers, marketers, developers, freelancers, fractional talent and other creative professionals.

Is Kinly only for freelancers?

No. Kinly is for freelancers, full-time employees, fractional creatives, consultants and people who may simply want to stay visible to future opportunities.

Do I have to be actively looking for work?

No. You can use Kinly whether you are actively searching, casually open to opportunities or simply building your professional presence.

Can I show whether I am available for work?

Yes. Kinly is designed to make it easier for creatives to communicate availability so brands, agencies and recruiters have a better idea of who may be open to a conversation.

Can I showcase work from agencies or brands I have worked with?

Yes. One of Kinly’s goals is to give more visibility to the individuals behind great creative work. Your profile can help show the projects you contributed to and the role you played in making them happen.

Why does Kinly focus so much on creative credits?

Because agencies and brands often receive the public recognition for great work, while the individual people behind it are harder to discover. Kinly is built to help creatives receive greater visibility for the work they actually contributed to.

Will Kinly replace my portfolio website?

Not necessarily. Your Kinly profile can complement your personal website or portfolio by making your work, experience, availability and professional identity easier to discover within a creative-specific network.

Is Kinly a job board?

Kinly includes creative jobs and opportunities, but it is broader than a traditional job board. It is designed around people, portfolios, experience, availability and discovery.

Can recruiters contact me?

Yes, depending on your profile settings and preferences. Kinly is designed to give creatives more visibility while still allowing them to control how they are approached.

Will paying for Kinly make me rank higher?

No. Paid access should unlock additional functionality, not artificially push someone above more relevant talent simply because they paid more.

Who owns my work and profile content?

You do. Kinly is designed to help you showcase your work and experience, not claim ownership over it.

How is Kinly different from LinkedIn?

LinkedIn serves nearly every profession. Kinly is being built specifically around creative talent, creative work, professional credits, availability and creative industry opportunities.

Does Kinly guarantee I will get hired?

No. Kinly creates visibility and opportunities for connection, but hiring decisions remain between the people and companies involved.

Agencies

Common questions.

14 answers for agencies.

Why should our agency join Kinly?

Kinly helps agencies in two important ways: you can discover creative talent when you need to build a team, and your agency can become more discoverable to brands looking for new creative partners.

Is Kinly an agency directory?

Agency discovery is part of the platform, but Kinly is broader than a traditional agency directory. It connects agencies with brands, creative professionals and recruiters across the creative ecosystem.

Can brands find our agency through Kinly?

Yes. One of the key benefits for agencies is increased visibility with brands that may be looking for new creative agencies, specialists or project partners.

Can our agency hire freelancers through Kinly?

Yes. Agencies can use Kinly to discover independent creatives, freelancers and other talent based on experience, work, specialty and availability.

Why should our employees create individual profiles?

Individual profiles help show the depth of talent behind your agency. They also give proper visibility and credit to the people responsible for the work your agency produces.

Will employee profiles compete with our agency?

No. Kinly is built around the idea that agency reputation and individual recognition can coexist. Highlighting the people behind the work can actually strengthen the credibility of the agency itself.

How does Kinly handle creative credits?

Kinly is designed to help connect individual creatives with the work they contributed to, creating a clearer picture of who did what behind notable campaigns and projects.

Can employees link themselves to our agency?

Yes. Individual profiles can be associated with their agency, helping brands and other users understand the people, experience and capabilities behind the company.

Do more employee profiles improve our agency presence?

A complete agency profile supported by active employee profiles can provide a stronger picture of your agency. The goal is not simply to reward headcount, but to show the quality and depth of the people behind the agency.

Can agencies post jobs?

Yes. Agencies can use Kinly to post creative roles and opportunities and connect with people who may be a strong fit.

Can we use Kinly if we already have recruiters or an internal talent team?

Yes. Kinly can complement your existing recruiting process by giving your team access to a creative-specific talent network.

Can Kinly help us win new business?

Kinly is not a lead guarantee, but agency discovery is an important part of the platform. Brands can use the network to discover agencies and the talent behind them.

Is Kinly trying to replace agencies?

No. Agencies are an important part of the creative ecosystem. Kinly is designed to help agencies find talent, build visibility and connect with potential clients.

What happens if one of our employees leaves?

Their individual profile remains theirs. Their employment history and verified contributions can continue to provide context around the work they completed while at your agency.

Brands

Common questions.

14 answers for brands.

What can brands use Kinly for?

Brands can use Kinly to discover creative professionals, connect with freelancers and independent talent, post creative opportunities, and find agencies for upcoming work.

What types of creative talent can we find?

Kinly is designed for a wide range of creative disciplines, including creative direction, design, copywriting, strategy, production, photography, video, branding, digital, marketing and related specialties.

Can we search for freelancers?

Yes. Kinly can help brands identify freelancers, fractional professionals and other independent creative talent who may be available for project work.

Can we find full-time candidates?

Yes. Brands can use Kinly to discover people who may be open to full-time roles as well as freelance or contract opportunities.

Can we find creative agencies?

Yes. Kinly also helps brands discover agencies and understand more about the people and work behind those agencies.

Why use Kinly instead of LinkedIn?

Kinly is focused specifically on the creative industry. That means profiles, work samples, creative credits, specialties and availability are more central to the experience.

Why is Kinly useful for creative hiring?

Creative hiring often depends on more than a résumé. Kinly helps provide context around what someone has worked on, what role they played and what type of work they may be interested in next.

Can we contact talent directly?

Yes, subject to platform access and the individual’s communication preferences.

Can we post creative jobs?

Yes. Brands can post creative opportunities to reach professionals already using a network focused on creative work.

Can Kinly help us find people with specific industry experience?

Yes. The platform is designed to make it easier to discover talent based on areas such as specialty, background, category experience and past work.

Does Kinly vet every creative?

Kinly is designed to improve transparency around experience and credits, but brands should still conduct their own interview, reference and hiring processes.

Does Kinly handle payroll or employment?

Kinly is primarily focused on discovery and connection unless otherwise stated for a specific service. Employment arrangements remain between the hiring company and the individual.

Can we use Kinly even if we work with recruiting firms?

Yes. Kinly can be used alongside recruiters, internal talent teams and other hiring resources.

Can we find both individuals and agencies in the same place?

Yes. That is one of the core advantages of the platform. Depending on the need, a brand may discover an individual freelancer, a full-time candidate or an agency partner.

Recruiters

Common questions.

15 answers for recruiters.

Who is Kinly for on the recruiting side?

Kinly is designed for internal recruiters, independent recruiters, executive search professionals and recruiting firms focused on creative, marketing and related roles.

Why should recruiters use Kinly?

Kinly provides access to a network specifically centered on creative professionals, making it easier to search for people based on work, experience, specialty and availability.

Is Kinly a replacement for LinkedIn Recruiter?

Not necessarily. Kinly can complement broader recruiting tools by providing a more focused environment for creative talent discovery.

What types of candidates can I find?

Recruiters can discover people across creative direction, design, copywriting, strategy, marketing, production, content, digital, branding and related disciplines.

Can I search for people who are currently available?

Yes. Availability is an important part of Kinly and can help recruiters better understand who may be open to a conversation.

Can I contact creatives directly?

Yes, depending on your level of access and the user’s communication preferences.

Are profiles created by recruiters or by the creatives themselves?

Kinly is built around authentic profiles controlled by the individuals themselves. This helps keep profiles more current and gives creatives greater control over their professional presence.

Can I post jobs?

Yes. Recruiters can post creative roles and opportunities to reach relevant talent.

Can I recruit for freelance and permanent roles?

Yes. Kinly is designed to support freelance, contract, fractional and full-time opportunities.

How does Kinly make candidate discovery better?

Instead of relying primarily on job titles and keywords, Kinly is designed to provide more context around actual creative work, professional credits, specialties and availability.

Can I see who worked on specific campaigns or projects?

Where credits and project information are available, Kinly can make it easier to identify the individual people behind notable creative work.

Does Kinly verify candidate information?

Kinly can support stronger transparency around creative credits and experience, but recruiters should still perform their normal screening and verification process.

Can multiple recruiters from our company use Kinly?

Yes. Recruiter access can be structured for individuals or teams depending on the plan.

Does Kinly guarantee candidates will respond?

No. Kinly improves discovery and access, but candidates control whether and how they engage with opportunities.

How is Kinly different from a résumé database?

Kinly is designed around the creative industry and places greater emphasis on work, contribution, creative credits, availability and professional identity instead of simply storing résumés.

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